"Most beat-the-market books aren't worth my shelf space.
This one is!"

James Pressley, Bloomberg


The Complete Turtle Trader

This is the true story of novices trained to be millionaires. It is Michael Covel's second bestseller. It is the only narrative account of trader Richard Dennis and his student traders nicknamed the 'Turtles'. It is the definitive book on the subject and has been translated into German, Japanese, Chinese (Traditional and Simplified), Korean and Russian.


Nurture trumps nature; Talent is overrated.

Learn to make money without a special degree or child prodigy IQ. Market profit is about the right mentoring and practice, not genetic gifts, inborn talents, or Asperger's memory brilliance.

The onerous research homework is done for you.

What if there was an underground way to make money that did not require buy & hope, mutual funds, CNBC, Warren Buffett, indexing, bailouts, politicians or divining future Fed actions—ever?

Can you transform your wealth potential in less than 4 weeks?

Numerous hall of fame trend traders were trained in less than a month.

Can you make the big money in less than 30 minutes a day?

Learn how to make millions in both up & down markets.

Trend following doesn't swear allegiance to bull or bear markets. It follows trends wherever they might go. No matter how ridiculous trends might appear early and no matter how insanely extended they might appear at the end, follow trends for profit.

Gain access to the world's great trend traders.

Take advantage of our 15+ years of intensive computational research—dating back to the 1800s. Our research library, combined with access to the world's great traders, gives a backdoor to insight not found in Google searches.

High performance coaching benefits can't be ignored.

Increase your confidence. Strengthen your discipline and decision-making. Improve your capacity for handling pressure, stress, losses, setbacks and errors. Personal coaching designed to give you the mental edge is the name of the game.

A global track record of real solutions.

6000+ students in 70+ countries. 150,000+ books sold. Live presentations across 4 continents to 1000s in Austin, Baltimore, Chicago, Dallas, Hong Kong, Houston, La Jolla, Las Vegas, Macau, Miami, Paris, São Paulo, Stanford, Tokyo and Vienna (Austria).

Adopt the revolutionary methods that obliterate Wall Street status quo thinking—now.

What Are People Saying?

"Most beat-the-market books aren't worth my shelf space. This one is."

James Pressley

"If you want to beat the market, you have to do something different from what everyone else is doing, and you have to be right. In this fascinating and instructive book, Michael Covel tells how a group of novice traders used a system that generated trades that were both different and right, and which made them a lot of money. If you want to understand the real world of trading, read this book."

Bill Miller
Chairman and Chief Investment Officer, Legg Mason Capital Management

"Because Covel so clearly lays out these ingredients of success, his book is relevant not just to trend traders, but to anyone who aspires to greatness in the markets. The message is clear: to win, the odds must be in your favor, and you must have the fortitude to keep playing, remain consistent, and compound your edge. That's a formula for success in any field of endeavor, which may be why the Turtle story finds universal appeal."

Brett Steenbarger

"I did enjoy the book...I hope it's doing well for you."

Tom Shanks

"The book was wonderful..."

Michael Shannon

"Book is very good...thank you for going for the truth and objectivity."

Lucy Wyatt

"All in all, not bad. I wish it had never been done and I wish I were not in it, but I know that you were definitely going to do it, so I figured I would try to get the truth out as much as possible. By and large, it worked that way."

Jim DiMaria

"I can say that after hearing the turtle story many times from many of the people that are part of the story and after reading many articles about such story, this is by far the most entertaining, inspiring, extensive, and honest story of the turtles I have ever read."

Francisco Vaca
Second Generation Turtle, Associate with original Turtle Paul Rabar

More Endorsements & Reviews

Translations of TurtleTrader


About the Author

Michael Covel

Michael Covel is president of Trend Following™, a privately owned research firm with clients in more than 70 countries. He is the four-time bestselling author of The Little Book of Trading, Trend Commandments, The Complete TurtleTrader, and the classic Trend Following.

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Michael Covel

Complete TurtleTrader Book

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Why Get the Book?

Richard Dennis made a fortune on Wall Street by investing according to a few simple rules. Convinced that great trading was a skill that could be taught to anyone, he made a bet with his partner and ran a classified ad in the Wall Street Journal looking for novices to train. His recruits, later known as the Turtles, had anything but traditional Wall Street backgrounds; they included a professional blackjack player, a pianist, and a fantasy game designer. By the time the experiment ended, Dennis had made a hundred million dollars from his Turtles and created one killer Wall Street legend. In The Complete TurtleTrader, Michael W. Covel tells their riveting story with the first ever on-the-record interviews with individual Turtles. He shows how Dennis's rules worked—and can still work today—for any investor with the desire and commitment to learn from one of the greatest investing stories of all time.

About the Author Get the Book